Vehicle Wrap Stats

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More than 95% of Americans are reached by media targeting vehicle drivers, passengers and pedestrians. Why not use your business or personal vehicle and turn it into a rolling billboard and catch the attention of others and generate some new business!

Wrapping a vehicle will expose your business and the products and services you offer to thousands of customers on a daily basis, depending on how much you drive. One vehicle can generate between 30,000 – 70,000 impressions on a daily basis. Think about what you can generate if you wrapped a fleet of vehicles!!!

Vehicle wraps combine the key elements of effective advertising and marketing into one convenient and proven solution. By not wrapping your vehicle or just using some graphics, you are missing an opportunity. Use the space you already own for advertising your business. The cost of advertising over the life of the vehicle is minimal compared to other forms of advertising. A wrapped vehicle will put your message in front of consumers and the more they see you, the more likely they will remember you and give you a call when they need your services. So whether you choose a full vehicle wrap or want just graphics with some texts, they will sure generate the attention for your business!

Here is just one of the 4 vehicles we printed and installed for My Florida MLS. They will get the exposure not only from their website and other media outlets, now as their agents drive around town, they will be sure to generate attention.

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Why the Look of Your Business Sign is Important.

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Walk or drive around any town or city and you will see that most businesses advertise themselves with a sign, or in some cases many. This will most always include their business name and or logo. This is very important since this will give your customers a first impression of your business and why they should purchase from you.

One of the main functions of your business sign is to indicate what type of business you have. Are you a restaurant, nail salon, bakery or print shop?  Your sign should indicate to customers what you have to offer, even if they are passing by quickly and do not have time to read the signs content. Not all signs indicate what type of business you have (as in the sign above). For example, someone that is driving by may not notice the name of your business but they may see the large cupcake indicating that your are a bakery. These signs can be made from many different materials which we will discuss in a later blog. The sign in the photo is routed from HDU or High Density Urethane and then hand painted.

Don’t Put Your Clients or Employees to Sleep!

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Sometimes going into work day after day can get a little, well … boring. Why not liven up your office space with a wall mural or some wall graphics. Decorating your office space will have some positive benefits. Here are some places that will benefit from custom wall graphics:

If your company has a mission statement or logo, why not put it up on the wall of your lobby or waiting area. This will create a positive impression and lets your clients know what values you stand for.

Why not put a wall mural in your break room. Whether it’s a beach scene, a view of a lake or babbling brook, this will create a stress free environment after a hectic morning of phone calls and meetings.  

If you have no windows in your meeting room and you don’t want to put your employees to sleep with stark white walls, you can create a more relaxing environment with any type of scenery, from a street scene to a day in the country or a picinic in the park. It’s all up to your imagination.

 

Consider putting the history of your company or it’s accomplishments throughout your lobby or meeting areas. Vinyl cut graphics are ideal for this.

If you have a training facility, put up a map of your locations and distribution centers.

Do you have a meeting room that looks like a fishbowl and don’t want everyone that walks by looking at you? Print an image on some window perf. This is the same material they use on city bus windows. You can see out, but they can’t see in.

These are only a few ideas of how you can use wall graphics and murals in your office space. If you have an idea or suggestion, please let us know. We’d be happy to hear from you.

 

 

The Versatility of Vinyl Banners

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Vinyl banners are probably the most versatile kind of outdoor sign there is. They are lightweight, easy to install, are reusable, inexpensive and can be designed in many different ways. If you are using them at an event or at your retail location, vinyl banners will look good anywhere.

Most all vinyl banners today are digitally printed, so the design is unlimited and up to you or your designers imagination, but keep in mind, less can be more! Choosing bright colors for your vinyl banner will draw attention, but overuse can take away from your message. Also, not filling in the space completely with your text will add impact to what you put on the banner. Put minimum information with your contact information instead of everything about your product or services. Always be concise but make sure the needed information is included on your vinyl banner.

Street banners are a nice way to advertise a city event, parade or garage sale.

They are great for sporting events – what better way to advertise your business!

They can be used in your retail store to advertise your GRAND OPENING, sale or new product line.

They can also be hung on the side of a building and come in a wide array of sizes.

Vinyl banners are an affordable alternative to permanent signage.

Let us know if we can help you create an eye-catching banner for your next event.

 

How To Have An Effective Trade Show Display…Keep it Simple!

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Trade shows are continually going on around the country. What will set your company apart from the sea of displays? Here are some tips on how attract visitors to your booth.

Focus On The Message  Think about what you want to communicate with your trade show display and focus on the main message and carry that message into everything you present at the show. That includes your booth, collateral material, merchandise, sales pitch and the clothing you and your staff will wear.

5, 4, 3, 2, 1  5 seconds or less is all the time you have to capture someone’s attention on the show floor. You’ll need to have a clear, concise and consistent statement that says what you do. Within seconds, they will decide if they want more information on your product or services.

No Blocking  If you must have a table, do not position your table across the entrance of your booth unless it is 20 foot wide. This could make people reluctant to come into your trade show booth. Instead, set it in the back and position YOURSELF in front. It’s best not to sit either unless you will have someone that will takeover your position.

What is that?!  Aisle after aisle, display after display can make an attendee rather tired & dazed. What is going to make an attendee stop at your booth after looking from side to side at every booth? Make your message clear and simple. Do not put all your information on your signage. That may keep them from stopping and asking more questions. Just a few bullet points is all that’s necessary to draw them in and start asking questions about your products and services.

Questions  An effective trade show display will pose a question. Your question should evoke an emotion to get the attendee thinking. It will provoke them to stop and chat or your staff may pick up on this and start the conversation.

Follow up  It’s that simple!

Need more information on designing a trade show booth of your own? Ask us. We are here to help.

 

                                              

 

Why Lobby Signs Are Good For Your Business

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Lobby signs are very important to your business. They are, in most cases, the first thing that a new client or potential customer sees when visiting your office space. You’ll want to make a good first impression with your sign. You wouldn’t want someone walking in and not knowing where to go. I think we’ve all wandered the building trying to find the right office.

Every office space has a lobby, so the need for an attractive sign is vital. They come in many different materials to achieve the look you are going for, such as acrylic, plastic, metal or foam. They can be mounted directly to the wall with studs or high bond tape. You can also apply a digital print to a substrate like acrylic or pvc and then mount to the wall with stand-offs. The possibilities are endless.

Lobby signs are good for any business. From lawyers and accountants to doctors, medical buildings and universities. Ask us how we can help you make a great first impression.

 

 

The Benefits of Vehicle Wraps and Graphics

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Why not turn your vehicle into a rolling billboard. Whether it’s your car, truck or van, mobile advertising is one of the most cost effective forms of advertising. Here are some stats about vehicle wraps:

  • Vehicle wraps are one of the most effective forms of outdoor advertising. Nothing gets your name out there more quickly.
  • Vehicle wraps can reach more consumers at a lower Cost Per Thousand Impressions (CPM) than all other forms of outdoor advertising.
  • One vehicle wrap can generate between 30,000 – 70,000 impressions DAILY! The more you drive – the more people you can potentially reach!
  • There are no continuous cost involved once your graphics are placed on your vehicle.
  • Fleet wraps boosts name recognition 15 times greater than any other advertising media.
  • Vehicle wraps gives you the flexibility to advertise anywhere you want, whether at the job site, local supermarket or while stuck in traffic.
  • 92% of people notice words and pictures when displayed on your vehicle.
  • One static billboard can cost 1000′s of dollars per month and they are only fixed to one location.
  • Advertising in the yellow pages can cost 100′s per month – how often have you looked in the phone book?

Whether you are doing a full or partial wrap or just graphics, it is sure to generate business for many years. Stand out from the crowd with a custom vehicle wrap…just ask us how!